Results

The results of how our customer engagement services impacted one of our partner clients.

  • New business sales rose 7.7%
  • New business quote to sale conversion rate rose 9.4%
  • Renewal call to sale conversion rate rose by 10.2%

In addition, the cost per enquiry was reduced by 14% as a result of the significantly increased value secured. Our client benefited from an increase year-on-year in enquiries and yet reduced marketing spend by 12.2%. We were also sighted in their results as contributing to their increased profitability.

Winner of Most Effective Brand Marketing Campaign – Insurance Times awards 2012